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Assessment Brief 2025/26
Please ensure you read the assessment question or task carefully and fully understand what is being
asked.
If anything is unclear or you have questions, please post them on the course Moodle Discussion
Forum, and a member of the teaching team will respond directly there.
Assessment Information
Course Code MGT4053
Course Title New Ventures Challenge
Course Coordinator Jillian Gordon
Assessment Weighting 60%
Question release date 22 September 2025
Submission date: 28 November 2025
Grades and Feedback to be released on: 19 December 2025
Word limit 1500 words (+/- 10%)
Action to be taken if the word limit is exceeded Will not read beyond 1500 words.
1. QUESTION/ DESCRIPTION OF ACTIVITY
Type of assessment (e.g.,
individual, group)
Individual Reflective Written Assignment
Assessment Method(s)
(e.g., essay, presentation,
journal, video, etc.)
Written Reflection
2
ILOs assessment is
evaluating
4. Develop reflective skills to critically assess their
entrepreneurial experience.
Assessment Question:
Part A (1000 words): Develop a written reflective learning summary of your learning from weeks 1-8
of the course reflecting on the course content, the skills you have learned and your application of
them.
Part B (500 words): Reflect on the practical pitch, Q&A and role play. What did you learn about
yourself, what did you learn about your group How do you take that learning forward into the
future
2. ASSESSMENT RUBRIC/ CRITERIA
Criteria Excellent
(A1-A5)
Very Good
(B1-B3)
Good (C1-C3)
Satisfactor
y (D1-D3)
(Weak (E1-
E3)
Critical Self
Reflection
Demonstrate
s exceptional
insight into
personal
learning and
development
, with a
deep, critical
evaluation of
strengths,
weaknesses,
and areas for
improvemen
t. Integrates
practical
experiences
with
theoretical
concepts,
showing
advanced
reflective
thinking.
Provides
very good
reflection
on personal
learning and
developmen
t,
highlighting
strengths
and
weaknesses
.
Engages
critically but
lacks the
highest
depth of
analysis or
integration
of theory
and
practice.
Reflection is
good, with
analysis of
personal
strengths and
weaknesses.
Links to theory
or practice are
present but
may be
underdevelope
d.
Satisfactory
reflection
on personal
learning or
developmen
t. Focuses
primarily on
description,
with
minimal
analysis or
integration
of theory
and
practice.
Little to no
reflection.
Superficial
or generic
observation
s about
personal
learning
with no
critical
analysis.
Fails to
connect
experiences
to
theoretical
or practical
frameworks
.
3
Engagemen
t with
Course
Content
Consistently
demonstrate
s a nuanced
understandi
ng of course
concepts,
applying
them
effectively to
personal
experiences
and
challenges
faced during
the venture.
Very good
engagement
with course
content,
applying it
to personal
experiences
, though
some
connections
may lack
depth or
originality.
Good
reference to
course
content, with
connections to
personal
experiences
lack depth.
Satisfactory
with limited
engagement
with course
content.
References
to concepts
are minimal
or lack
relevance to
personal
experiences
.
Minimal or
no
engagemen
t with
course
content.
Fails to
reference or
apply
concepts in
a
meaningful
way.
Personal
and
Professiona
l
Developme
nt
Clearly
articulates
personal and
professional
growth,
supported by
specific
examples.
Reflection
includes
actionable
steps for
future
development
,
demonstrati
ng a high
level of self awareness
and
commitment
to
improvemen
t. with strong
alignment to
lessons
learned.
Articulates
personal
and
professional
growth with
relevant
examples.
Some
evidence of
actionable
steps for
improveme
nt but lacks
the highest
level of
clarity or
specificity.
Identifies some
personal or
professional
growth, but
examples are
generic or not
well
developed.
Limited
actionable
steps for future
improvement.
Minimal
evidence of
personal or
professional
growth.
Examples
are vague,
and future
developmen
t plans are
unclear or
absent.
Fails to
articulate
any
personal or
professiona
l growth.
Examples
are absent
or
irrelevant,
and no
actionable
steps for
future
developme
nt are
included.
4
Challenges
and
Problem
Solving
Insightfully
analyses
challenges
encountered
during the
venture
challenge,
providing
thoughtful,
creative
solutions or
adaptations.
Demonstrate
s exceptional
learning from
negative
outcomes or
failures.
Analyses
challenges
effectively,
with some
evidence of
creative
solutions or
learning
from failure.
Adaptations
are
thoughtful
but lack the
highest level
of
innovation
or insight.
Identifies
challenges and
basic solutions
but lacks depth
in analysis or
creativity.
Evidence of
learning from
negative
outcomes is
minimal or
superficial.
Limited
analysis of
challenges,
with little
evidence of
effective
solutions or
adaptations
. Fails to
demonstrat
e
meaningful
learning
from
failures.
No
meaningful
analysis of
challenges.
Fails to
address
problem solving or
learning
from
negative
outcomes.
Connection
to Future
Goals
Demonstrate
s a clear
and
insightful
understandi
ng of how the
experience
has
influenced
personal and
professional
goals.
Identifies
well-defined,
actionable
future plans
Reflects
well on how
the
experience
has
influenced
future goals.
Future plans
are evident
but may
lack the
highest
level of
specificity
or alignment
with lessons
learned.
Makes
connections to
the experience
and future
goals but may
require more
development
and may not
strongly align
with lessons
learned.
Minimal
connection
to future
goals. Plans
are generic
or unrelated
to the
reflection
on the
experience.
No
connection
to future
goals. Fails
to articulate
how the
experience
has
influenced
personal or
professiona
l
aspirations.
Structure
and
Presentatio
n
Reflection is
exceptionall
y well
structured,
logically
organised,
Reflection
has a very
good
structure
and
Reflection has
a good
structure but
may lack
logical flow or
professional
Minimal
structure or
organisation
. Writing is
Poorly
structured
or
disorganise
d. Writing is
not
5
and
professionall
y presented.
Writing is
clear,
concise, and
free of
grammatical
or
typographica
l errors.
organised,
and with
clarity in
presentatio
n and
writing.
There may
be minor
grammatica
l or
typographic
al errors.
polish. Writing
is coherent but
may include
several
grammatical or
typographical
errors.
satisfactory
but may
lack clarity
or contain
frequent
grammatica
l or
typographic
al errors
that detract
from the
overall
quality.
satisfactory
, is unclear
or riddled
with errors,
making the
reflection
difficult to
follow.
3. FEEDBACK METHOD
For this assessment, individual feedback will be provided via Moodle. Generic (class-level) feedback
and grade profiles will be posted on Moodle. Students can use academic staff office hours for
additional feedback on your work.
Rubric for Reflection (30% Weighting)
Focuses on student’s individual experiences, personal growth, and critical evaluation
of their consultancy journey. This reflection encourages deep engagement with the
course content, practical application, and self-awareness.
Criteria Excellent
(A1-A5)
Very Good
(B1-B3)
Good (C1-C3)
Satisfactor
y (D1-D3)
(Weak (E1-
E3)
Critical Self
Reflection
Demonstrate
s exceptional
insight into
personal
learning and
Provides
very good
reflection
on personal
learning and
developmen
t,
Reflection is
good, with
analysis of
personal
strengths and
weaknesses.
Links to theory
Satisfactory
reflection
on personal
learning or
developmen
t. Focuses
primarily on
Little to no
reflection.
Superficial
or generic
observation
s about
6
development
, with a
deep, critical
evaluation of
strengths,
weaknesses,
and areas for
improvemen
t. Integrates
practical
experiences
with
theoretical
concepts,
showing
advanced
reflective
thinking.
highlighting
strengths
and
weaknesses
.
Engages
critically but
lacks the
highest
depth of
analysis or
integration
of theory
and
practice.
or practice are
present but
may be
underdevelope
d.
description,
with
minimal
analysis or
integration
of theory
and
practice.
personal
learning
with no
critical
analysis.
Fails to
connect
experiences
to
theoretical
or practical
frameworks
.
Engagemen
t with
Course
Content
Consistently
demonstrate
s a nuanced
understandi
ng of course
concepts,
applying
them
effectively to
personal
experiences
and
challenges
faced during
the venture.
Very good
engagement
with course
content,
applying it
to personal
experiences
, though
some
connections
may lack
depth or
originality.
Good
reference to
course
content, with
connections to
personal
experiences
lack depth.
Satisfactory
with limited
engagement
with course
content.
References
to concepts
are minimal
or lack
relevance to
personal
experiences
.
Minimal or
no
engagemen
t with
course
content.
Fails to
reference or
apply
concepts in
a
meaningful
way.
Personal
and
Professiona
l
Developme
nt
Clearly
articulates
personal and
professional
growth,
supported by
specific
examples.
Articulates
personal
and
professional
growth with
relevant
examples.
Some
Identifies some
personal or
professional
growth, but
examples are
generic or not
well
developed.
Minimal
evidence of
personal or
professional
growth.
Examples
are vague,
Fails to
articulate
any
personal or
professiona
l growth.
Examples
are absent
7
Reflection
includes
actionable
steps for
future
development
,
demonstrati
ng a high
level of self awareness
and
commitment
to
improvemen
t. with strong
alignment to
lessons
learned.
evidence of
actionable
steps for
improveme
nt but lacks
the highest
level of
clarity or
specificity.
Limited
actionable
steps for future
improvement.
and future
developmen
t plans are
unclear or
absent.
or
irrelevant,
and no
actionable
steps for
future
developme
nt are
included.
Challenges
and
Problem
Solving
Insightfully
analyses
challenges
encountered
during the
venture
challenge,
providing
thoughtful,
creative
solutions or
adaptations.
Demonstrate
s exceptional
learning from
negative
outcomes or
failures.
Analyses
challenges
effectively,
with some
evidence of
creative
solutions or
learning
from failure.
Adaptations
are
thoughtful
but lack the
highest level
of
innovation
or insight.
Identifies
challenges and
basic solutions
but lacks depth
in analysis or
creativity.
Evidence of
learning from
negative
outcomes is
minimal or
superficial.
Limited
analysis of
challenges,
with little
evidence of
effective
solutions or
adaptations
. Fails to
demonstrat
e
meaningful
learning
from
failures.
No
meaningful
analysis of
challenges.
Fails to
address
problem solving or
learning
from
negative
outcomes.
Connection
to Future
Goals
Demonstrate
s a clear
Reflects
well on how
the
experience
Makes
connections to
the experience
and future
Minimal
connection
to future
goals. Plans
No
connection
to future
goals. Fails
8
and
insightful
understandi
ng of how the
experience
has
influenced
personal and
professional
goals.
Identifies
well-defined,
actionable
future plans
has
influenced
future goals.
Future plans
are evident
but may
lack the
highest
level of
specificity
or alignment
with lessons
learned.
goals but may
require more
development
and may not
strongly align
with lessons
learned.
are generic
or unrelated
to the
reflection
on the
experience.
to articulate
how the
experience
has
influenced
personal or
professiona
l
aspirations.
Structure
and
Presentatio
n
Reflection is
exceptionall
y well
structured,
logically
organised,
and
professionall
y presented.
Writing is
clear,
concise, and
free of
grammatical
or
typographica
l errors.
Reflection
has a very
good
structure
and
organised,
and with
clarity in
presentatio
n and
writing.
There may
be minor
grammatica
l or
typographic
al errors.
Reflection has
a good
structure but
may lack
logical flow or
professional
polish. Writing
is coherent but
may include
several
grammatical or
typographical
errors.
Minimal
structure or
organisation
. Writing is
satisfactory
but may
lack clarity
or contain
frequent
grammatica
l or
typographic
al errors
that detract
from the
overall
quality.
Poorly
structured
or
disorganise
d. Writing is
not
satisfactory
, is unclear
or riddled
with errors,
making the
reflection
difficult to
follow.