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MIS779 – Decision Analytics in Practice
Part B – Client Brief (Group)
[Insert Title here]
[Group ID]
[DATE OF SUBMISSION]
MIS779 Part B, Client Brief (Group) (2 pages Max)
Your team is required to submit a 1–2 page document outlining your understanding of the client’s business problem and dataset. At this stage, focus solely on identifying the problem, recommendations are not required. You can use your individual client problem statements to align on a team consensus and structure a clear, well-organized client brief.
The information below serves as a guideline for what to include in the Group Client Brief. Your team has the flexibility to determine the logical flow and structure of the brief.
The brief should provide essential details about the client’s context, business model, and revenue sources. The use of visualization is highly recommended. – example -A comparison of current and proposed journey
Your team should also interpret the problem, outlining how it relates to the provided dataset and assessing the extent to which the data can address the issue.
Additionally, discuss any limitations or constraints identified during the initial exploration.
Finally, define your team’s specific focus, highlighting which aspects of the problem you will emphasize based on your preliminary data analysis. Again, the use of visualization is highly recommended. – Visualization on the initial data analysis
Note: Clarity, simplicity, and logical flow are key features of a high-quality submission.


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